How to cover vaccines responsibly

September 16, 2025

Newsrooms face a significant challenge covering the effort to upend decades of rigorous vaccine science and the policies it has guided. Misinformation and disinformation about the development, effectiveness, and safety of vaccines are coming from the highest levels of government, and individual states are issuing their own vaccination guidance and changing their vaccine mandates.

This toolkit provides tips and resources for journalists covering vaccines in their communities, describing basic vaccine science, providing graphics to use in your stories, explaining causes of vaccine hesitancy, and more.

Disponible en español: Cómo abordar el tema de las vacunas de manera responsable

Toolkit contributors:

  • Toolkit editor: Sara Whitlock
  • Contributing editors: Matt DeRienzo, Karl Eisenhower, Becky Hazen
  • Freelance contributors: Sheila Eldred, Tara Haelle
  • Image editor: Elena Renken
  • Marketing: Rebecca Elmuccio

 

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